{"id":13647,"date":"2016-02-04T09:38:47","date_gmt":"2016-02-04T12:38:47","guid":{"rendered":"https:\/\/blog.fromdoppler.com\/?p=13647"},"modified":"2016-02-04T11:13:57","modified_gmt":"2016-02-04T14:13:57","slug":"7-tips-para-vender-mas-con-campanas-de-email-marketing-promocionales","status":"publish","type":"post","link":"https:\/\/fromdoppler.com\/blog\/7-tips-para-vender-mas-con-campanas-de-email-marketing-promocionales\/","title":{"rendered":"C\u00f3mo vender m\u00e1s con Campa\u00f1as de Email Promocionales"},"content":{"rendered":"

\"Campa\u00f1as<\/p>\n

Si tu objetivo es atraer nuevos clientes<\/strong> y mejorar tu facturaci\u00f3n, \u00a1nada mejor que las ofertas y promociones! Descubre c\u00f3mo aumentar su alcance con el poder del Email Marketing<\/strong>.<\/p>\n

Las Campa\u00f1as de Email Promocionales tienen como objetivo lograr conversiones<\/strong> ya sea en forma de clicks, ventas, descargas, registros o cualquier otra acci\u00f3n que pretendas.<\/p>\n

\u00bfC\u00f3mo conseguir que tus piezas promocionales<\/strong> consigan los resultados que deseas? Leyendo estos 7 tips que hemos preparado para ti. \u00a1Impacta a tus Suscriptores y convi\u00e9rtelos en clientes<\/a>!<\/strong><\/p>\n

1.Crea ofertas limitadas<\/h2>\n

Estas promociones producen una sensaci\u00f3n de urgencia porque les das a tus Suscriptores un tiempo determinado para aprovechar la oferta.<\/p>\n

La principal ventaja de esta t\u00e9cnica es que crea la necesidad de adquirir el producto inmediatamente y, con ello, logras que tus prospectos<\/strong> realicen la compra en el momento que t\u00fa has definido. \u00a1Prueba con este recurso! Es uno de los m\u00e1s efectivos a la hora de lograr conversiones<\/strong>.<\/p>\n

2. Hazlos sentir especiales con los lanzamientos<\/h2>\n

Cuando tengas un nuevo producto para presentar, env\u00edaselo a tus clientes y hazles saber que son los primeros en enterarse de ese novedoso art\u00edculo<\/strong>.<\/p>\n

Busca diferentes maneras de hacerlos sentir valorados, como por ejemplo, envi\u00e1ndoles regalos cuando superan un monto determinado de dinero o pregunt\u00e1ndoles qu\u00e9 tan \u00fatil ha sido tu producto. Incluso, puedes enviarles informaci\u00f3n sobre diferentes formas de utilizarlo o beneficios que pueden sacarle<\/strong>.<\/p>\n

3. Promociona tus redes sociales<\/h2>\n

Una buena opci\u00f3n es crear promociones en redes<\/a><\/strong> y darlas a conocer a trav\u00e9s de una Campa\u00f1a de Email Marketing. De esta forma, logras dos objetivos al mismo tiempo: que tus Suscriptores aprovechen la oferta<\/strong> y que conozcan tus perfiles.<\/p>\n

4. Utiliza las fechas importantes<\/h2>\n

Aprovecha los d\u00edas especiales para incentivar las ventas de tu negocio. Acontecimientos como Navidad, Pascuas y San Valent\u00edn, entre otros, son excelentes momentos para enviar Campa\u00f1as de Email con ofertas<\/strong>.<\/p>\n

Durante esas fechas, los consumidores se encuentran mucho m\u00e1s receptivos a recibir promociones y las ventas crecen exponencialmente<\/strong>. \u00a1No dudes en aprovecharlas!<\/p>\n

5. Identifica los productos m\u00e1s populares y env\u00edalos<\/h2>\n

Crea un listado de los art\u00edculos favoritos del mes. Puedes tomar como referencia los m\u00e1s vendidos, m\u00e1s compartidos en las redes sociales o con mejores cr\u00edticas en tu website. La clave de este env\u00edo es colocar en cada uno de los \u00edtems un link que lo dirija a tu sitio o tienda, y que permita dirigirlos a tu tienda<\/strong> y as\u00ed tentarlos para la compra.<\/p>\n

6. Saluda a tus Suscriptores en su cumplea\u00f1os<\/h2>\n

\u00bfSab\u00edas que el Email Automation<\/a><\/strong> te permite programar env\u00edos autom\u00e1ticos a tus Suscriptores en fechas especiales como su cumplea\u00f1os?<\/p>\n

Aprovecha esta ocasi\u00f3n para enviarles un regalo exclusivo<\/strong> o un super descuento para celebrar este gran acontecimiento. \u00bfSabes qu\u00e9 es lo mejor de este tipo de env\u00edos? Que har\u00e1s que tus contactos se sientan especiales, y no hay nada mejor que eso.<\/p>\n

7. Celebra el aniversario de tus clientes<\/h2>\n

Siempre hay un buen motivo para festejar, y esta fecha de seguro la tienes que tener registrada. Env\u00edales una promoci\u00f3n el d\u00eda que realizaron la suscripci\u00f3n en tu Sitio Web<\/strong> o su primera compra, ellos no van a poder creer que recordaste esa fecha y los sorprender\u00e1s tanto, que no dudar\u00e1n en comprarte nuevamente.<\/p>\n

Ya tienes nuestros mejores 7 tips para lograr Campa\u00f1as Promocionales efectivas. Ahora, es tu turno de ponerlos en pr\u00e1ctica<\/strong>. Crea una cuenta totalmente gratis en Doppler<\/a> y pon a prueba lo aprendido en este post.<\/p>\n

\"Campa\u00f1as<\/a><\/p>\n

Un Bonus track: \u00a1Haz que reserven su pr\u00f3xima compra!<\/h2>\n

Antes de que salgan tus productos al mercado, promoci\u00f3nalos. Esta es una forma de analizar la aceptaci\u00f3n del art\u00edculo y construir expectativas<\/strong>. Adem\u00e1s, podr\u00e1s contabilizar las reservas que realizan tus clientes e incentivar la venta desde el primer momento.<\/p>\n

Recuerda siempre determinar el Segmento de tu Lista al que quieres enviarle tu Campa\u00f1a y tratar de elegir la oferta m\u00e1s acertada<\/strong>, as\u00ed como el contenido y el dise\u00f1o que mejor comunique lo que quieres.<\/p>\n

Planifica todos tus env\u00edos, y si no tienes los conocimientos suficientes como para dise\u00f1ar tus piezas de Email promocionales, crea una cuenta y chequea nuestras Plantillas HTML Responsive<\/strong> totalmente personalizables y gratuitas. Explota al m\u00e1ximo tu creatividad y haz Campa\u00f1as de Email Marketing que rompan tus r\u00e9cords de facturaci\u00f3n.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Si tu objetivo es atraer nuevos clientes y mejorar tu facturaci\u00f3n, \u00a1nada mejor que las ofertas y promociones! Descubre c\u00f3mo aumentar su alcance con el poder del Email Marketing. Las Campa\u00f1as de Email Promocionales tienen como objetivo lograr conversiones ya sea en forma de clicks, ventas, descargas, registros o cualquier otra acci\u00f3n que pretendas. \u00bfC\u00f3mo […]<\/p>\n","protected":false},"author":66,"featured_media":13649,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1226,385,9,703],"tags":[841,1217,1090,1198,1188,859,1225,874],"class_list":["post-13647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campanas-promocionales-de-email-marketing","category-email-marketing-mobile","category-marketing","category-social-media-2","tag-blog-de-doppler","tag-campanas-de-emai","tag-campanas-de-email-marketing","tag-campanas-promocionales","tag-estrategias-de-email-marketing","tag-estrategias-de-posicionamiento","tag-fromdoppler","tag-marketing-digital"],"yoast_head":"\nVende m\u00e1s con Campa\u00f1as de Email Marketing promocionales<\/title>\n<meta name=\"description\" content=\"\u00a1Nada mejor que las ofertas promocionales! 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